Integration of Green Entrepreneurship in Innovation and Entrepreneurship Courses: A Case Study of Guangdong University of Petrochemical Technology

This study examines the integration of green entrepreneurship principles into the Innovation and Entrepreneurship curriculum at Guangdong University of Petrochemical Technology (GDUPT) and evaluates its impact on student competencies. Using a mixed-methods approach, data were collected from 203 participants (38 faculty members and 162 students) during the 2023-2024 academic year. The findings reveal that green entrepreneurship is integrated to a great extent across five key dimensions: content, teaching strategies, activities, assessment methods, and resources. Students demonstrate high competence in practical skills and exhibit favorable attitudes toward sustainability, though their theoretical knowledge remains at a moderate level.
The study identifies several challenges hindering effective integration, including limited access to updated teaching resources, insufficient administrative support for green projects, and occasional resistance to adopting sustainable practices among both faculty and students. These findings contribute to ongoing discussions about sustainable education management and the role of higher education institutions in fostering environmental entrepreneurship.
Based on the results, the study proposes a comprehensive action plan to strengthen curriculum design, enhance faculty training, and forge industry partnerships. The recommendations emphasize the need for continuous curriculum updates to reflect emerging green technologies, professional development workshops for educators, and institutional policies that incentivize sustainable entrepreneurship initiatives.

Keywords: Green Entrepreneurship, Curriculum Integration, Sustainable Education, Student Competence, Higher Education.